The main goal for a Bum marketer is to try and land his or her article in Google’s or Yahoo, MSN, Bing and so on, search engines. Once the article shows up on these engines, people like you and me browsing for whatever we’re looking for, browse through them.
Black hat search engine optimisation is simply cheating. Google has a long memory; that means if you do a bit of black hat now and then stop, Google will still remember your bad behaviour. And track you down.
Blog: It’s hard to find a better long-term strategy than a blog! It can serve as your content and article homebase which will make it a magnet for the search engines. You can add graphics, opt-in forms, videos, ads, etc., to make it a powerful lead-generation tool.
Certain niches simply convert better. And if you are an affiliate marketer, this is CRITICALLY important to determining how many articles you are going to need to write to make a lot of money.
The buzz on the internet is all about content marketing. The premise is that internet surfers are looking for information, and are not necessarily looking for you and/or otherwise interested in what you have to sell.
Internet Opportunities Small Businesses Overlook – There are two areas of internet marketing that most small business marketers overlook. These opportunities are search marketing and rich media. Search marketing involves using keywords and phrases to drive traffic to your site and rich media is the use of such items as: drop-down boxes, video files, opt-in forms, and other items like these. Learn more about these two areas in this article.
Always offer great information. You would want to impress your readers not only to get them to read your content until the end but also to lure them to check out other things that you’ve published online. These could be your articles or your blog. One way to make this happen is by giving them great value for their time. Share with them the things that they’ll find interesting and extremely useful. Whenever possible, offer thorough, in-depth explanation, expert tips and advice, trade secrets, and useful techniques. The more useful your articles are, the better.
Try to implement the communication word that attracts them, to be part of our business. Using words such as ‘we’, ‘us’ and ‘you’ is the best, when it comes to building relationship with content.