But, it’s also easy for busy entrepreneurs like you to get overwhelmed and confused by information you don’t have the time, or resources to put into motion.
As an online business owner, you want two things: visitors to your site, and the conversion of those visits to sales. Seo copywriting was developed to help you get both. If you are planning on hiring copywriting services for this purpose, you should be aware of the best practices for Seo writing.
Think blogs, white papers, viral videos, case studies–anything with exceptional, relevant content, created to help and educate your readers. That’s content marketing.
So Many Clicks, So Few Sales – Click fraud is the biggest reason so many people who use pay-per-click engines loose so many sales. Each and every day there are numerous people who will click your link just for kicks with the intention of draining your account to eliminate their competition. Get more on the story here.
Many people blog to help increase traffic to their main web site. Blogs provide a great way of increasing back links from relevant content. No one knows for sure exactly what is required to get to the top spot on Google, but many Seo’s use a variety of techniques to achieve this. The golden rule in search engine optimisation is that Content is king. Loads of quality, relevant content on the same subject will, in Googles eyes, establish you as an expert in that area. Fresh, quirky ideas on your blog will help to increase your visitor count and therefore the quality of your back links increases.
The name of the real estate marketing game nowadays is capturing the names and email addresses of everybody you meet to develop your own list of responsive buyers and sellers.
In this final installment, I would like to introduce you to some different approaches that you can take to turn “ideas” into “content”, whether it’s a video script, an article a blog or a podcast. This list is by no means exhaustive, but hopefully will get you going!