I started my home based business by accident. It was a Saturday evening and I was looking for a prepaid mobile plan for my wife. I spent the evening on the internet researching the plans available in the market. I had them all listed in an excel spreadsheet so that I could compare them. Then I decided that it would be great to put this information online.
This is the most frustrating thing I have learnt. Most web designers (especially the ones at the budget end of the market) cannot build a website that will generate good search engine rankings if their life depended on it. They have absolutely no clue about Seo (search engine optimisation) and will sell you designs that are search engine poison. The problem is most of them can talk a good fight and will baffle you with jargon that hides that they have no idea what they are doing.
The buzz on the internet is all about content marketing. The premise is that internet surfers are looking for information, and are not necessarily looking for you and/or otherwise interested in what you have to sell.
Facebook Groups: If you don’t have a Facebook account, you should get one now. It’s a great place to meet other people in your niche. They may also be interested in your content! You can join multiple groups in your niche, (e.g. network marketing groups) and post your content on the wall so multiple people in that group can view it.
A picture, or a video is usually one of the 1st thing a human eye will gravitate towards when opening a page on the internet, and even more so if the image is of a human face. Try it for your self. Open a page on the internet containing text and a picture or a video and “watch” where you look yourself.
With all types of Seo, it’s important to think of your content as part of a larger net. When your website optimisation focuses on single-word keywords, you need to link through to the pages assigned to those keywords, using your content to support your keyword structure. The same is true of a long-tail search engine optimisation campaign, but with the difference that the net needs to be a lot more complex.
Hold a summit to forecast the happenings of the real estate industry in the near to mid term future. This will be a good chance to review the current activities in the market and at the same time, network and meet new people. Conference like this will always attract people and generate leads.
Including a promotional gift with a mailer ensures the mail is opened. Everybody loves to receive gifts in the post. Once the mailer is opened your information will be in full view by the recipient which will ensure your message is conveyed. Make sure you choose something that is in keeping with your campaign to add to the overall message from your company.